14 Million iPhones Sold By 2009?

Goldman Sachs Thinks So…

apple iphoneAccording to a post over at iLounge, Goldman Sachs projects that the Apple will sell in excess of 14 Million iPhones by 2009. This is quite the aggressive projection, considering it is almost the end of the first calendar quarter and there have been no solid dates on when the iPhone will be released. With it’s initial pricing promotion and the fact that it is tied to Cingular service, it is tough to believe these numbers.

Here Are Some More Numbers

See my thoughts in italics.

  1. The number of potential iPhone buyers is equivalent to 75% of the installed base of current iPod owners, with just under 1/2 of the potential buyers coming from respondents who have never owned an iPod. Potentially, I could make $1M this year…
  2. Similarly, in the US, 71% of respondents indicated interest in a potential Apple mobile phone. Yes, because this thing was all over the television when it launched, now that the thrill has died, I wonder how many actually still care about?
  3. In the US, Apple ranked as the number 4 most desired multimedia handset brand - again, coming before iPhone was even announced.This would indicate brand loyalty (which we all know they have) and it is probably overly-deisred because they never had a phone.
  4. Some of the concerns about the unwillingness of consumers to switch carriers to get the handset they want seem misplaced, with 30% of UK respondents and 15% in the US suggesting that they would switch. Those percentages are not very high, especially in the US

I am going to remain pretty optimistic about this and other other statistics that are already claiming that the iPhone is going to be a huge success. Cellular phones are vastly different than MP3 and video players. It is tough to think they will get it right on the first try.

1 Comment so far

  1. […] All things aside, Apple TV is a pretty slick device; it syncs with iTunes, boasts a 40GB HDD, USB2.0, Ethernet, HDMI and Component ports and, vitally, features the zippy Draft 802.11n and 802.11g, with a affordable price tag of around $249 USD. I definitely look for Apple TV to be a hot seller, especially since there is rising demand in the home multi-media sector and Apple loyalists are known technophiles. I see this being much more popular than the Apple iPhone. […]

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